Destination Management Plan

Timaru District Destination Management Plan

Venture Timaru completed its Destination Management Plan in 2021 to support the future growth and development of the district's visitor economy.  The plan is aligned with Venture Timaru's statement of intent and will guide our tourism activity across the district.

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The Destination Management Plan Outline

Why is a plan important?

The New Zealand Government has charged Regional Tourism Organisations to develop Destination Management Plans that meet the wishes of communities. The plans are intended to ensure that the benefits of tourism are maximised and the negative impacts are minimized.

View and download the plan.